Life Healthcare Communications
Life is an award-winning integrated creative healthcare communications agency based in Windsor. We specialise in advertising solutions tailored for the Medical Industry
PM Society gold award winner
Proud member of the Indigenus network.
Global glory beckons for Resistance
The “Resistance" campaign, developed by Life for Galderma to highlight the growing danger of antibiotic resistance, has been shortlisted for the 2015 Global Awards – described as "the world’s most coveted healthcare and wellness advertising awards”. “Resistance" is a finalist in the Integrated Campaign category of the Globals. Winners will be announced at celebrations in New York and Sydney on 3rd December.
Back to Life… back to reality
We’re pleased to welcome Emily back to Life after several months of maternity leave while she looked after her baby daughter Daisy Bea. Despite the sleepless nights, nose-wiping, tears and tantrums, Emily says managing the CS team makes a nice break from childcare.
A great win for Life
We are really excited to announce our recent pitch win for Nutricia – the largest specialist medical nutrition company in Europe, and the market leader in the UK. Juliet La Marque, CEO of Life, said “Medical nutrition is a key factor in people’s health and recovery from illness, and we are very much looking forward to collaborating with Nutricia for what is going to be a vibrant and successful partnership.”
We have a new addition to the team - Katie Chisnall! Before Life, Katie worked at the Paper Library in Shoreditch as the company’s studio manager. Katie’s excellent design and client-facing skills mean that she is in the privileged position of straddling both the Creative and Client Services departments. Katie enjoys tennis, photography and meeting new people. Pleased to meet you too Katie, and welcome to Life!
Put it to the test
We’re really excited to let you know that we’ve just launched a consumer campaign in Glasgow for CoaguChek® XS. Tactics include a TV ad, press ads, patient materials and an HCP press pack. The campaign aims to help patients on long-term warfarin experience greater independence and freedom when self-monitoring with CoaguChek® XS.
Last week Life took part in the WWF “Wear it Wild” day to raise funds for endangered species. This involved everyone dressing as their favourite animal – we had several tigers, as well as a Cat (Hampton), an Ally (Hamilton) and a Dragon (Ben). Top prize went to Jason for his leopard-skin onesie. Disturbing.
Life and Indigenus shortlisted for Creative Floor Awards
Three Life campaigns have reached the finals of the Creative Floor awards, which recognise “the best healthcare creative in the world”. The Indigenus network we belong to is also up for three awards. The awards ceremony takes place in London on 2nd July. We’re up for it – how about you?
Plus ca change
At the Indigenus global network meeting in Paris, pharma industry insiders shared some vital insights into the way their role is changing. It’s no longer about marketing strategy and brand campaigns; it’s about using creativity to solve a wide range of business problems. That means our role as an agency is changing too - we need the flexibility and imagination to respond to these challenges.
Paging Doctor Millennial
A new generation of doctors is entering medical practice. How do their beliefs and behaviour affect the way we communicate with them? Paging Dr. Millennial is a dynamic session that will discuss the key characteristics and trends of Millennial doctors and how these intersect with the technological innovations in healthcare. It will be hosted by Mariana Sanchez from Indigenus and Lucien Engelen from Radboud University at the Lions Health awards in Cannes on June 19. #millennialdoctors. (If you miss it, contact firstname.lastname@example.org)
Latest Life blog
Car crash advertising
We look with envy at car ads. But has the motor industry lost its way?
The milk of human kindness
Did I ever tell you about the time my mum made rice wine? (No rhyme intended).
Expect great things
How can you use emotion to drive sales?