Emervel^®

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Galderma

Launch campaign

We know our marionette lines from our glabellar lines.

That's why Galderma returned to Life when launching their new hyaluronic acid filler. We learnt the lingo two years ago, after helping them to enter the aesthetic market with Azzalure^®, a botulinum toxin.

Strong differentiation was particularly important for Emervel^®, as the UK hyaluronic acid filler market is a very crowded place. Life tailored the global campaign, working closely with personnel from Galderma Marketing, Medical and Sales to knock the sales story into shape.

Life also wrote the global and UK websites for Emervel^® to ensure consistency of language around the world.