Supplying medicines for clinical studies needn't be a trial - if you have the right connections.
Clinigen Clinical Trial Services is a global leader in trial supplies thanks to its specialist network. But to ensure smooth-running trials, every link in the chain must be strong and seamless.
We used a paper chain device to convey the importance of each component - from the clinical researcher who initiates the trial, through the expert who sources the medicine, the logistics company that delivers it, to the patient who ultimately benefits from the treatment.
And we dramatised the process with a storyline that traced every step from source to site.